Have you ever built an amazing digital product only to watch users walk away after just a few minutes? Your product might be powerful, beautiful, and solve real problems, but none of that matters if users never make it past your onboarding process. The truth is painful but important: users judge your entire digital product […]
It’s Your Onboarding: Love With Great Digital Products Read More »
Just like in any relationship, the connection between users and digital products can go through rough patches. When users fall out of love with your product, they often show signs before they leave for good. Smart teams use product analytics to spot these warning signs early. The Signs of Trouble in Paradise Your data analysis
The Relationship Counselor: Diagnose Problems in User Love Read More »
Have you ever had a problem with an app or website? Maybe it stopped working, or you couldn’t figure out how to do something. How the company helped you during that time probably affected how you felt about them afterward. Why Great Customer Support Matters When things go wrong with a digital product, good support
Love Languages of Customer: Love Your Digital Product Read More »
Have you ever switched from one app to another because you were unhappy? Maybe a website kept crashing, or a game stopped being fun. When users feel let down by a digital product, they start looking for something better. This is your chance to welcome them to your product! Understanding the Rebound Effect The “rebound
Rebound Effect: Disappointed by Competitor Digital Products Read More »
Have you ever noticed how some apps and websites work perfectly with other tools you use? That’s not by accident! Smart companies build strategic partnerships that make their digital products more useful and valuable. These partnerships can turn regular users into superfans who absolutely Love what you offer. Why Partnerships Make Users Love Your Product
Friends With Benefits: Make Users Love Your Digital Product Read More »
Have you ever wondered why some users suddenly stop using your app or website? It’s like they give you the silent treatment without explaining why. This quiet disappearance is one of the biggest challenges for digital products. Users go silent, it’s important to understand why and how to bring them back before they’re gone forever.
Silent Treatment: Stop Engaging With Your Digital Product Read More »
Have you noticed how some people use an app once a week while others can’t stop talking about it to their friends? The difference between these casual users and devoted superfans isn’t just luck – it’s the result of careful planning. Every digital product has the potential to transform occasional visitors into passionate advocates who
Casual vs. Committed: Users to Digital Product Superfans Read More »
Have you ever noticed how excited people are when they first use a new app or website? Their eyes light up as they explore all the cool features. But what happens after months or years of using the same digital product? Just like in long relationships, users can start to feel bored or take things
The Seven Year Itch: Users in Love With Your Digital Product Read More »
Have you ever noticed how some digital products seem to have fans rather than just users? These fans don’t just use the product—they talk about it, share it, and bring new people into the fold. Behind many successful digital products is a thriving community of passionate users who Love not just what the product does,
Love in Public: Passionate Digital Product Community Read More »
Remember when users couldn’t stop talking about your digital product? When they excitedly shared it with friends, spent hours exploring features, and eagerly awaited updates? That passionate love doesn’t always last forever. Even the most successful products can lose their spark. Usage patterns flatten. Feature announcements generate yawns instead of excitement. Long-time users start looking
Spicing Things Up: Digital Products When User Love Fades Read More »